Eclipse Marketing is a search-focused agency rooted in New Brunswick, NJ. We don’t chase trends or sell dashboards full of vanity metrics. We get local businesses to the top of Google and keep them there. Every strategy we build is shaped by what actually works in Central New Jersey, because this is the market we know inside out.
Years of SEO experience
Revenue generated for clients
Google rating
Client per market area
Before Eclipse existed, our founder Michael Vale spent years inside Angi’s List selling lead packages to businesses across the Northeast. He watched local companies hand over thousands every month for shared leads that half the time went nowhere. The same customer request would get blasted to four or five companies, and the one who called back fastest won, not the one who did the best work.
That experience changed everything. Michael realized that the businesses who actually thrived were the ones who owned their online presence, the ones showing up organically when someone in New Brunswick or Edison searched for help. So he stopped selling other people’s leads and started building the thing those businesses actually needed: first-page rankings they controlled. Eclipse was founded on that single conviction, that local businesses deserve marketing assets they own, not monthly bills for borrowed traffic.
Eclipse works exclusively with local and service-based businesses across New Brunswick and Central New Jersey. We chose this focus because ranking a local business in search is fundamentally different from ranking an e-commerce store or a national SaaS company. The buyer intent, the map pack dynamics, the review signals: all of it requires specialized knowledge that generalist agencies simply guess at.
In the New Brunswick corridor, covering Edison, Piscataway, Somerset, Highland Park, and the surrounding Middlesex County communities, we take on one client per service category. If we’re already ranking a business in your niche in this market, we won’t take your competitor. That exclusivity means our strategies never compete against themselves, and our clients get an agency fully invested in their territory.
Michael has spent seven years getting local businesses to the first page of Google. Before launching Eclipse, he worked on the inside of the lead generation industry, selling, packaging, and delivering leads to business owners who deserved better than what they were getting. That front-row seat to the problem is what drove him to build the solution.
For every New Brunswick client, Michael is directly involved. He reviews strategy, audits progress, and stays available for one-on-one calls. There’s no account manager buffer or support ticket queue. When you work with Eclipse in this market, you work with the person who built the company, and who staked its reputation on results that compound month over month.
We keep the roster tight on purpose. Every person here works directly on client campaigns – no layers of management diluting the work.
Seven years ranking contractors before founding Eclipse. Reviews every client strategy personally.
Four years of SEO experience and a tech-first eye for the trends that keep your rankings ahead.
Helps improve website rankings with a detail-oriented approach and a passion for SEO best practices.
Builds the fast, clean sites Google rewards and keeps every page tuned to rank in your market.
Brings an engineering background to SEO research with tested, precise strategies that compound growth.
Crafts the blog content and on-page SEO that turn searches into rankings and real visibility.
Writes blog content that reads naturally and ranks, weaving on-page and off-page SEO together.
Builds the off-page signals and content that strengthen your site authority in your market.
Executes social media strategies and creates content that drives organic visibility and supports digital marketing initiatives.
We take one client per market in New Brunswick. Once your competitor locks in this territory, it’s off the table for you. Check availability now – the consultation is free, the insight is immediate, and the window won’t stay open.