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Eclipse Marketing

Meta Ads Management

Meta Ads For Home Remodelers

A homeowner rarely books a $40,000 remodel from one ad. We run Facebook and Instagram as one system that keeps your work in front of them for the weeks a remodel decision takes, then turns that attention into booked estimates. One remodeler per market.

One remodeler per market · month-to-month · for remodelers only

kitchen remodel ideas

1

Your Remodeling Co.

★★★★★5.0 · 142 reviewsYou

2

Competitor Remodeling

★★★★☆4.4 · 61 reviews

3

Another Contractor LLC

★★★★☆4.2 · 38 reviews

What Meta really does

One ad shown once is a wasted dollar.

Weeks

The real decision window

A remodel gets researched, compared, and saved for over weeks. One impression can’t survive that gap. Showing up until they’re ready can.

Retargeting

Where the returns are

The cheapest booked estimates come from homeowners who visited you, then went quiet. Most agencies skip them. We build the whole system around them.

1 / market

Yours alone

Once your city is claimed, every competitor in it hears no. Your ads never run against another Eclipse client.

What’s included

Done-for-you, creative to close.

You hand off the ads. We build and run every piece that turns a scroll into a booked estimate, then report on all of it every month.

Reels and before/after creative

Short, scroll-stopping video and before-and-after posts built for how people watch on a phone. Creative is what wins on Meta, so we test it constantly.

Warm-audience retargeting

Site visitors, video viewers, and past leads kept in front of your work until they book. This is the cheapest, highest-converting spend on the platform.

Lookalike audiences

New cold audiences built to mirror your best past customers, so your reach starts closer to the right homeowner.

A real offer

A reason to act now, like a free design consult or in-home estimate, instead of a vague “follow us.”

Landing pages that convert

Clicks go to a page built to book an estimate, with your proof and reviews, not a busy homepage.

Fast lead routing

Leads pushed to your phone and CRM the second they arrive, through GoHighLevel, because speed to follow-up decides who closes.

How it works

From scroll to booked estimate.

01

Free strategy call

We map your market, your best past jobs, and where Meta fits with what you already run.

02

Build and launch

In the first 2-3 weeks we build creative, audiences, the offer, and the landing page, then launch.

03

Retarget and scale

We keep your work in front of warm homeowners, cut what loses, and scale what books estimates.

04

Report and grow

A monthly report and strategy call, so you see every lead, booked estimate, and dollar.

Proof, not promises

Real remodelers. Real trust.

One per city

“They told me my city was taken and I would have to wait. I respected that more than any sales pitch I have ever heard. When the spot opened up 4 months later, I signed immediately.”

Home remodeler · Pacific Northwest

Every dollar tracked

“The first time I actually understood what I was paying for. Every dollar is tied to a lead I can see.”

Bathroom remodeler · Mid-Atlantic

Knows the trade

“The seasonal dip they warned me about happened exactly when they said it would. Having someone who actually knows this industry makes a huge difference.”

Garage conversion contractor · Southeast

Month-to-month

No lock-in. Cancel anytime.

Every client stays because the math works, not because a contract makes them. Month-to-month, no long lock-in, no setup fee. Our average client has stayed 16 months, and the longest is at 29. If Meta isn’t earning its place next to your other marketing, you leave, and you keep every asset we built.

Questions

Straight answers.

What's the difference between Meta Ads and Facebook Ads?

They run on the same platform but do different jobs. Facebook Ads focus on reaching new homeowners who haven't heard of you. Meta Ads run the full Facebook and Instagram system, with retargeting to win back homeowners who already showed interest. Together they form one funnel, from first impression to booked call.

How much do Meta Ads cost for a remodeler?

The number that matters isn't monthly spend, it's your cost per booked estimate. Management runs month-to-month, typically $3,500 to $5,000, with ad budget on top and no setup fee. We start at a level that gathers real data, then scale what's profitable and cut what isn't.

Will Meta Ads replace my Google Ads or SEO?

No, and we won't pretend they do. Google catches homeowners already searching for a remodeler. Meta reaches and warms up the much larger group who aren't searching yet. The strongest remodelers run both, so they capture ready buyers today and build tomorrow's at the same time.

My customers are older. Are they really on Instagram?

More than most contractors expect, and Instagram's audience has aged up for years. Even when a homeowner isn't there, Facebook covers them. Because Meta runs both together, we reach your buyer wherever they spend time, without you guessing which app that is.

Pairs well with

Other ways we fill your calendar.

See if your market is still open.

We run Meta Ads for one remodeler per market. Once a competitor in your area claims it, we turn everyone else away, even at a higher budget. Book a free 15-minute call and find out if your market is still open before someone else locks it down.